Gatorade
Beat the Blitz
KANSAS CITY
2018
2018
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Video
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Items
Credits
| Entrant Company | VML, Kansas City |
| Client | Gatorade, Chicago |
| Media Agency | OMD, Chicago |
| Production Company (additional) | The Mill, New York |
| Public Relations Agency | Fleishman Hillard, Chicago |
| Media Agency | Zero Code, Los Angeles |
| Media Agency | Resolution Media, Chicago |
| Production Company (additional) | Microsoft, Redmond |
| Senior Director, Consumer Engagement | Kenny Mitchell / Gatorade |
| Head of Digital Strategy, Comsumer Engagement | Michael Smith / Gatorade |
| Senior Marketing Manager, Consumer Engagement | Rob McCutcheon / Gatorade |
| Associate Marketing Manager, Consumer Engagement | Brandon Rhodes / Gatorade |
| Global Chief Creative Officer | Debbi Vandeven / VML |
| North American Chief Creative Officer | John Godsey / VML |
| Executive Creative Director | Tony Snethen / VML |
| Group Creative Director | Glen Scott / VML |
| Copywriter | Scott Lichtenauer / VML |
| Copywriter | Jose Martinez / VML |
| Art Director | Erik Stark / VML |
| Art Director | Kyle Gracey / VML |
| Associate Director, Strategy & Insights | Mark Renken / VML |
| Managing Director, Client Engagement | Stephanie DeCelles / VML |
| Director, Client Engagement | Melissa Ide / VML |
| Senior Account Manager, Client Engagement | Maggie Glenski / VML |
| Social Media Supervisor | Charles Gooch / VML |
| Channel Manager | Madeleine Stroth / VML |
| Senior Producer | Susan Hatten / VML |
| Production Business Manager | Betty Greiner / VML |
| Group Account Director | Susanna Ernest / OMD |
| US Director | Dario Raciti / Zero Code |
| Director | Matthew Olmon / Zero Code |
| Senior Project Manager | Florence Vaillant / Zero Code |
| Director | Will Adams / The Mill |
| Senior Producer | Katie Kolombatovich / The Mill |
| Studio Manager | Spencer Reynolds / Microsoft |
| Senior Social Media Strategist | Tommy Trafton / Resolution Media |
| Social Media Strategist | Zach Babich / Resolution Media |
| Senior Vice President | Adam Woullard / FleishmanHillard |
This 2018 Clio Sports Silver winning entry titled 'Beat the Blitz' was entered for Gatorade by VML, Kansas City. The piece was submitted to the medium: Innovation within the entry type: Product/Service and the category: Medium Innovation. It consists of 1 video and 9 images.
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