NASCAR

Ready. Set. Race

2016

Medium: Integrated Campaign
Category: Integrated Campaign
Entry Type: Leagues, Governing Bodies, & Associations

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Video

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Credits

Entrant Company	NASCAR, Charlotte
Agency Network	Ogilvy & Mather, New York
Client	NASCAR, Charlotte
Production Company	Republic Content, Los Angeles
Editing Company	Beast, New York
Music Company	Ski Team, New York
Production Studio	Nice Shoes / Method / Gryphyn, New York
Other	Sound Lounge / Pomann Sound, New York
Other	HelloWorld, New York
CCO	Teddy Lynn / Ogilvy & Mather, New York
Group Creative Director	Terry Finley / Ogilvy & Mather, New York
Group Creative Director	Aaron Mosher / Ogilvy & Mather, New York
Group Creative Director	David Yankelewitz / Ogilvy & Mather, New York
Creative Director/Art Director	Rich Wallace / Ogilvy & Mather, New York
Creative Director/Art Director	Todd Goodale / Ogilvy & Mather, New York
Associate Creative Director	David Marino / Ogilvy & Mather, New York
Senior Art Director	Andrew Miller / Ogilvy & Mather, New York
Art Director	Hayley Grassetti / Ogilvy & Mather, New York
Copywriter	Dan Winikur / Ogilvy & Mather, New York
Copywriter	Zach Buckner / Ogilvy & Mather, New York
Social Media Strategists	Adam Kornblum / Ogilvy & Mather, New York
Social Media Strategists	Ben Glidden / Ogilvy & Mather, New York
Director	Sean Mullens / Republic Content, Los Angeles
Editor	Adam Liebowitz / Beast, New York
Executive Group Director	Jen Natuzzi / Ogilvy & Mather, New York
Account Supervisor	Brett Harris / Ogilvy & Mather, New York
Account Executive	Adair Barber / Ogilvy & Mather, New York
Group Planning Director	Jennifer Peterson / Ogilvy & Mather, New York
Executive Producer	Melanie Baublis / Ogilvy & Mather, New York
SVP of Marketing and Industry Services	Jill Gregory / NASCAR, Charlotte
Managing Director of Brand Marketing	Pete Jung / NASCAR, Charlotte
Senior Director of Brand Marketing	David Zane / NASCAR, Charlotte
Managing Director of Social Media	Scott Warfield / NASCAR, Charlotte
Director of Digital and Social Media Engagement	Sean Doherty / NASCAR, Charlotte
Senior Producers	Susan Rafter / Ogilvy & Mather, New York
Senior Producers	Sarissa Karnbach / Ogilvy & Mather, New York
Interactive Design and Development	Chris Allen / Ogilvy & Mather, New York
Interactive Design and Development	Michael Cavalea / Ogilvy & Mather, New York
Executive Director of Digital Production	Angela Fung / Ogilvy & Mather, New York
Executive Director of Digital Technology	Jason Wurtzel / Ogilvy & Mather, New York
Director, Technology Management	Jordan Saletan / Ogilvy & Mather, New York
Senior Digital Producers	Akiko Nakashima / Ogilvy & Mather, New York
Senior Digital Producers	Ryan Leonard / Ogilvy & Mather, New York
DevOps	Kevin Hamel / Ogilvy & Mather, New York
DevOps	Brian McCarthy / Ogilvy & Mather, New York
DevOps	Matt Ahrenstein / Ogilvy & Mather, New York
Quality Assurance	Raul Morales / Ogilvy & Mather, New York

This 2016 Clio Sports Silver winning entry titled 'Ready. Set. Race' was entered for NASCAR. The piece was submitted to the medium: Integrated Campaign within the entry type: Leagues, Governing Bodies, & Associations and the category: Integrated Campaign. It consists of 1 video and 1 image.