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Sports United: MLB, MLS, NFL, NHL, NBA, WNBA, ATP, WTA, NWSL, USGA, NASCAR, Activision, EA, WWE

#TheRealHeroes Project

LOS ANGELES
2020
2020
Entrant Company
72andSunny Los Angeles
Medium
Partnerships, Sponsorships & Collaborations
Entry Type
Teams, Leagues, Governing Bodies, & Associations
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Items

Credits
Agency NetworkMDC Partners
Advertiser BrandSports United,
Advertising Agency72andSunny Los Angeles, Los Angeles
Entrant Company72andSunny Los Angeles, Los Angeles
BrandMLB
BrandMLS
BrandNFL
BrandNHL
BrandNBA
BrandWNBA
BrandATP
BrandWTA
BrandNWSL
BrandUSGA
BrandNASCAR
BrandActivision
BrandEA
BrandWWE
Post Production CompanyHECHO STUDIOS
MIXLIME Studios
LabelSony Music Entertainment
EVP, Chief Marketing OfficerTim Ellis / NFL
Chief Brand Officer, San Francisco 49ersAlex Chang / NFL
Vice President, BrandLaura Petrucelli / WWE
Chief Brand OfficerStephanie McMahon / WWE
SVP, MarketingBarbara McHugh / MLB
Senior Vice President, CommunicationsMatt Bourne / MLB
SVP, Brand and Integrated MarketingDavid Bruce / MLS
Chief Marketing OfficerHeidi Browning / NHL
Chief Marketing OfficerKate Jhaveri / NBA
Chief Fan OfficerDanielle Lee / NBA
Director of Marketing and AdvertisingKatie Papelian / NBA/WNBA
CommissionerLisa Baird / NWSL
Director of CommunicationsKirsten Brierley / NWSL
PresidentMicky Lawler / ATP/WTA
Head of Social, Digital Media & StrategyJosh Landau / WTA
Senior Manager, PR & Corporate CommunicationsJessica Cullbreath / WTA
Chief Brand OfficerCraig Annis / USGA
Executive Vice President and Chief Marketing OfficerJill Gregory / NASCAR
Senior Vice President, Marketing Pete Jung / NASCAR
Chief Marketing OfficerChris Bruzzo / EA
Chief Marketing OfficerDaniel Cherry III / ATVI
Founder/Creative ChairmanGlenn Cole / 72andSunny
Executive Creative DirectorJason Norcross / 72andSunny Los Angeles
Group Creative DirectorErwin Federizo / 72andSunny Los Angeles
Sr. DesignerNate Ripp / 72andSunny Los Angeles
Design DirectorFrank Dresme / 72andSunny Los Angeles
Group Production DirectorNicole Haase / 72andSunny Los Angeles
Sr. Film ProducerKatie Gaul / 72andSunny Los Angeles
Jr. Film ProducerSamantha Davenport / 72andSunny Los Angeles
Group Brand DirectorSimon Hall / 72andSunny Los Angeles
Brand DirectorKatie Martin / 72andSunny Los Angeles
Brand ManagerValerie Fernandez / 72andSunny Los Angeles
Group Strategy DirectorJohn Graham / 72andSunny Los Angeles
Sr. Social StrategistKristin Barker / 72andSunny Los Angeles
PAL DirectorLatanya Ware / 72andSunny Los Angeles
PAL Sr. ManagerChristopher Profeta / 72andSunny Los Angeles
PAL Jr. ManagerMarty Cole / 72andSunny Los Angeles
EditorAmanda Tuttle / HECHO STUDIOS
Assistant Editor/Individual FilmsMax Pankow / HECHO STUDIOS
Assistant EditorNic Watkins / HECHO STUDIOS
ProducerDavid Harry Yoon / HECHO STUDIOS
Flame ArtistVerdi Sevenhuysen / HECHO STUDIOS
AnimatorAnastacio Gallardo / HECHO STUDIOS
Post Production DirectorRyan Curtis / HECHO STUDIOS
Chief Content OfficerTom Dunlap / HECHO STUDIOS
Sound MixerBen Tomastik / LIME Studios
Assistant Sound Mixer Kris Huayta / LIME Studios
Executive ProducerSusie Boyajan / LIME Studios
ProducerSam Sotomura / LIME Studios
Music SupervisionMorgan Thoryk / Good Ear Music Supervision
Music SupervisionAndrew Kahn / Good Ear Music Supervision
Musician Beyonce

This 2020 Clio Sports Bronze winning entry titled '#TheRealHeroes Project' was entered for Sports United: MLB, MLS, NFL, NHL, NBA, WNBA, ATP, WTA, NWSL, USGA, NASCAR, Activision, EA, WWE by 72andSunny Los Angeles, Los Angeles. The advertising agency is part of the agency network: MDC Partners. The piece was submitted to the medium: Partnerships, Sponsorships & Collaborations within the entry type: Teams, Leagues, Governing Bodies, & Associations. It consists of 1 video and 2 images.

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