Lightbox
Grand Award
Michelob ULTRA Courtside
Michelob ULTRA
United States
2021
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Entrant Company
FCB New York
Entry Type
Product/Service
Launch Country
United States
Program
Clio Sports 2021
Medium Category
Mediums
Medium
Digital/Mobile
Category
Virtual/Augmented Reality
Credits
Entrant Company
FCB New York
New York
Advertising Agency
FCB New York
New York
Agency Network
FCB
League
NBA
New York
Marketing Company
Microsoft
Seattle
Editorial / VFX / CG
NTropic
New York
Editorial
School Editing
Toronto
Sound Design / Mix
Wave Studios
New York
Sound Design / Mix
Honeymix
New York
Music / Sound Production
SixtyFour Music
New York
Advertiser Brand
ABINBEV
New York
Co-Chief Creative Officer
Gabriel Schmitt
FCB New York
Co-Chief Creative Officer
Michael Aimette
FCB New York
Worldwide Creative Partner
Fred Levron
FCB Global / New York
Executive Creative Director
Samira Ansari
FCB New York
Executive Creative Director Art & Design
Sy-Jenq Cheng
FCB New York
Creative Director
Jay Marsen
FCB New York
Creative Director
Lex Beltrone
FCB New York
Creative
Stu Mair
FCB New York
Associate Creative Director
Matt Everts
FCB New York
Associate Creative Director
MyTran Dang
FCB New York
Associate Creative Director
Thomas Mori
FCB New York
Associate Creative Director
Simon Dolsten
FCB New York
Associate Creative Director
Hernan Ibanez
FCB New York
Production Artist
Rachel Power
FCB New York
Director of Integrated Production
Adam Isidore
FCB New York
Executive Integrated Producer
Chris Lenz
FCB New York
Sr. Content Creator
Adam Nelson
FCB New York
Integrated Producer
Pim Leeuwenkamp
FCB New York
Sr. Broadcast Business Manager
Ellen Kuratnik
FCB Global / New York
Senior Integrated Producer
Kendra Plantt
FCB Global / New York
Talent Manager
Trish Gregor
FCB Global / New York
Traffic Manager
Mary Beth Parton
FCB Global / New York
SVP, Group Account Director
Megan Bundy
FCB New York
Account Director
Ashley Read
FCB New York
Project Manager
Joanna Groom
FCB New York
Account Executive
Joe Labuz
FCB New York
SVP, Group Strategy Director
Ben Grossman
FCB New York
Strategy Director
Sam Joseph
FCB New York
Chief Marketing Officer
Marcel Marcondes
ABI, Michelob ULTRA
Vice President, Marketing
Ricardo Marques
ABI, Michelob ULTRA
Vice President, Connections
Azania Andrews
ABI, Michelob ULTRA
Senior Marketing Director
Marcela Garcia
ABI, Michelob ULTRA
Brand Director
Joe Geoghegan
ABI, Michelob ULTRA
Senior Marketing Director
Talita Andrade
ABI, Michelob ULTRA
Director of Digital Marketing & E-comm -
Miles Ritenour
ABI, Michelob ULTRA
Head of U.S. Sports Marketing
Matt Davis
ABI, Michelob ULTRA
Director, Sports Marketing
Kerry Scalora
ABI, Michelob ULTRA
Director, Marketing Communications
Jessica Thorpe
ABI, Michelob ULTRA
Senior Media Manager
Andrew Gelbard
ABI, Michelob ULTRA
Brand Manager
Aamir Raj
ABI, Michelob ULTRA
Editorial CCO
Nathan Robinson
NTropic
Editorial Creative Director
Brian Williams
NTropic
Editor
Alan Chimenti
NTropic
Editorial Head of Production
Stephanie Hornish
NTropic
Editorial Producer
Natalia Wrobel
NTropic
Head of CG
Dave White
NTropic
VFX Artist
Ethan Chang
NTropic
VFX Artist
Miguel Diaz- Rivera
NTropic
VFX Artist
Jerome Knight
NTropic
Editorial Executive Producer
James Taylor
NTropic
Editorial Art Director
James McCarthy
NTropic
Pre-Vis Animator
Joshua Frankel
NTropic
Editorial Executive Producer, Partner
Sarah Brooks
School Editing
Editorial Producer
Steve Villeseche
School Editing
Offline Editor
Lauren Horn
School Editing
Offline Editor
Daniel Bochenski
School Editing
Offline Editor
Matt Kett
School Editing
Sound Designer/Mixer
Chris Afzal
Wave Studios
Executive Sound Producer
Vicky Ferraro
Wave Studios
Sound Designer / Mixer
Eric Thompson
Honeymix
Sound Designer / Mixer
Conrad Sanguineti
Honeymix
Executive Sound Producer, Partner
Mary Tomasiewicz
Honeymix
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