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Shortlist Award
That's La Dolce Velveeta
Kraft Heinz - Velveeta
United States
2022
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Entrant Company
Johannes Leonardo
Entry Type
Product/Service
Program
Clio Awards 2022
Medium Category
Mediums
Medium
Creative Effectiveness
Category
Creative Effectiveness
All 2022 Winners
Credits
Editorial
Cartel
Santa Monica, California
Entrant Company
Johannes Leonardo
New York, New York
Holding Company
WPP Group
Advertising Agency
Johannes Leonardo
New York, New York
Production Company
MJZ Production
New York, New York
Agency Network
N/A
Color
Company 3
New York, New York
Visual Effects Company
Kevin
Venice, California
Music/Sound Company
RNDM ORDR
New York, New York
Sound Design & Mix
Sound Lounge
New York, New York
Photography Studio
Swell Digital
New York, New York
Advertiser Brand
Kraft Heinz - Velveeta
Chicago, Illinois
Chief Creative Officer
Jan Jacobs
Johannes Leonardo
Chief Creative Officer
Julia Neumann
Johannes Leonardo
Group Creative Director
Jeph Burton
Johannes Leonardo
Group Creative Director
Hunter Hampton
Johannes Leonardo
Creative Director
Jono Flannery
Johannes Leonardo
Creative Director
Laura Osborne
Johannes Leonardo
Senior Copywriter
Lannie Hartley
Johannes Leonardo
Senior Art Director
Andrew Chin
Johannes Leonardo
Copywriter
Zoe Myers
Johannes Leonardo
Art Director
Matt Barton
Johannes Leonardo
Strategy Director
Jonathan Deves
Johannes Leonardo
Associate Director of Communications Strategy
Casey Donahue
Johannes Leonardo
Group Account Director
Elektra O'Malley
Johannes Leonardo
Account Director
Jack Beck
Johannes Leonardo
Account Director
Caroline Variano
Johannes Leonardo
Account Supervisor
Kiana Grant
Johannes Leonardo
Account Manager
Abbye Rhodes
Johannes Leonardo
Head of Production
Maria Perez
Johannes Leonardo
Group Executive Producer
Brett Fisher
Johannes Leonardo
Senior Producer
Kelly Treadway
Johannes Leonardo
Producer
Rose Mahan
Johannes Leonardo
Producer
Kelly Appleton
Johannes Leonardo
Business Affairs
Jes Jones
Johannes Leonardo
Design Director
Joseph Desaro
Johannes Leonardo
Senior Designer
Helen Ratner
Johannes Leonardo
Junior Designer
Peter Dommermüth
Johannes Leonardo
Director of Communications
Elizabeth Hess
Johannes Leonardo
President – Kids, Snacks and Beverages
Adam Butler
Kraft Heinz - Velveeta
GM – Easy Meals Made Better
Caroline Boulos
Kraft Heinz - Velveeta
Marketing Director – Quick Prep Meals
Matthew Carpenter
Kraft Heinz - Velveeta
Associate Marketing Director – Velveeta Shells & Cheese
Matthew Belfanti
Kraft Heinz - Velveeta
Associate Brand Manager – Velveeta Shells & Cheese Communications
Leah Bowman
Kraft Heinz - Velveeta
Marketing Activation Lead – Easy Meals Made Better
Maya McDonald
Kraft Heinz - Velveeta
President – Meal Foundations and Coffee
Sergio Nahuz
Kraft Heinz - Velveeta
GM – Cheese
Vikram Singh
Kraft Heinz - Velveeta
Director – Cheese Equity and Platform Development
Anne Field
Kraft Heinz - Velveeta
Marketing Brand Manager – Velveeta Recipe Cheese
Eric Perkins
Kraft Heinz - Velveeta
Sr. Marketing Analyst – Velveeta Recipe Cheese
Allison Mueller
Kraft Heinz - Velveeta
Director
Harmony Korine
MJZ
President
David Zander
MJZ
Senior Executive Producer
Kate Leahy
MJZ
Line Producer
Suza Horvat
MJZ
Production Supervisor
Liezy Perez
MJZ
Director of Photography
Edu Grau
MJZ
Production Designer
Dominic Watkins
MJZ
Stylist/Costume Designer
Matt Goldman
MJZ
1st Assistant Director
Francois Caillaud
MJZ
Food Stylist
Susie Theodorou
MJZ
Executive Producer
Lauren Bleiweiss
Cartel
xHead of Production
Meagen Carroll
Cartel
Head of Production
Vietnam Ngyuyen
Cartel
Senior Producer
Lauren Hafner Addison
Cartel
Producer
Caylee Banz
Cartel
Editor
Paul O'Reilly
Cartel
Assistant Editor
Scott Beatty
Cartel
Assistant Editor
Jared Deaver
Cartel
Colorist
Kath Raisch
Company 3
Post Producer
Kristopher Young
Company 3
Executive Creative Director / Partner
Tim Davies
Kevin
Executive Producer / Partner
Sue Troyan
Kevin
VFX Lead
Steve Gibbons
Kevin
VFX Producer
Andrew Cowderoy
Kevin
Compositor
Ben Smith
Kevin
Compositor
Dag Ivarsoy
Kevin
Compositor
Robert Murdock
Kevin
Compositor
Susanne Scharping
Kevin
On-Set VFX Supervisor
Robert Murdock
Kevin
Composer for Arranging:
Robert Miller
RNDM ORDR
Opera Singer
Isabel Leonard
RNDM ORDR
Executive Producer
Rani Zarina Vaz
RNDM ORDR
Associate Producer
Ayesha Hassan
RNDM ORDR
Recording Engineer
Marc McClusky
RNDM ORDR
Music Production House
xSupreme Music for RNDM ORDR
RNDM ORDR
Music Supervision
SUPREME MUSIC
RNDM ORDR
Engineer
Tom Jucarone
Sound Lounge
Sound Design
Marshall Grupp
Sound Lounge
Audio Producer
Camila Dayson Aravena
Sound Lounge
xExecutive Producer
Susie Shuttleworth
Sound Lounge
Lead Retoucher + Creative Director
Kris Chu
Swell Digital
Managing Director
Michelle Leedy
Swell Digital
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