Silver
Award
Lu from Magalu
Magazine Luiza
Brazil
2023
Share:
Entrant Company
Ogilvy Brasil
Entry Type
Product/Service
Launch Country
Brazil
Program
Clio Awards 2023
Medium Category
Mediums
Medium
Branded Entertainment & Content
Category
Digital/Mobile
Credits
Entrant Company
Ogilvy Brasil
São Paulo
Advertising Agency
Ogilvy Brasil
São Paulo
Agency Network
Ogilvy
Holding Company
WPP Group
Production Company
OAK Filmes
Robeirão Preto
Advertising Agency (Additional)
DPZ&T
São Paulo
Music/Sound Company
Comando S Áudio Produções
São Paulo
Production Company (additional)
Alok Production
São Paulo
Production Company (additional)
Sentimental Filme
São Paulo
Production Company (additional)
Vogue Brasil
São Paulo
Additional Company
Rede Globo
São Paulo
Advertiser Brand
Magazine Luiza
São Paulo
Chief Creative Officer
Félix del Valle
Ogilvy Brasil
Chief Creative Officer
Sergio Mugnaini
Ogilvy Brasil
Executive Creative Director
Daniel Schiavon
Ogilvy Brasil
Executive Creative Director
Samir Mesquita
Ogilvy Brasil
Head of Art
Ricardo Leme Lopes
Ogilvy Brasil
Associate Creative Director
Breno Rodrigues
Ogilvy Brasil
Associate Creative Director
Pedro Gouveia
Ogilvy Brasil
Head of Operations
Daniela Paris
Ogilvy Brasil
Operations Director
Tania Garcia
Ogilvy Brasil
VP Finance
Marcia Rodrigues
Ogilvy Brasil
Account Director
Larissa Ferrari
Ogilvy Brasil
Account Director
Tatiana Moliterno
Ogilvy Brasil
Planning Director
Isadora Prado
Ogilvy Brasil
Media Director
Leonardo Moraes
Ogilvy Brasil
Media Manager
Adriana Reimão
Ogilvy Brasil
Chief Executive Officer
Frederico Trajano
Magazine Luiza
Content,Social &Influencer Marketing Manager
Pedro Alvim
Magazine Luiza
Content Strategist Lead
Aline Izo
Magazine Luiza
Social Media Lead
Luiz Carlos Lima
Magazine Luiza
Public Relations
Ana Herzog
Magazine Luiza
Voice Over Lu
Adriana Chagas Fiali Teixeira
Magazine Luiza
Magalu Content Studio
Magalu Content Studio
Magazine Luiza
OAK Filmes Team
OAK Filmes Team
OAK Filmes
Alok Production Team
Alok Production Team
Alok Production
DPZ&T Team
DPZ&T Team
DPZ&T
Vogue Team
Vogue Team
Vogue Brasil
Director
Mauricio Guimarães
Sentimental Filme
Director
Luciano Zuffo
Sentimental Filme
Executive Producer
Marcos Araujo
Sentimental Filme
Executive Producer
Sergio Rezende
Sentimental Filme
Rede Globo Team
Rede Globo Team
Rede Globo
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