Gamers love to snack. And Doritos is their number one choice. But our bold crunch and gaming don’t mix. The sound annoys players on their headphones and disrupts the game. Our solution? Doritos Silent Same Crunch. No sound. Doritos Silent is the world’s first AI augmented snack that removes every Doritos crunch from every game. To completely silence the Doritos crunch for anyone on the other side of the microphone, PC Gamers simply download the Crunch Cancellation Software from Doritos.co.uk/silent Trained on over 5,000 Doritos crunch noises, the AI tech separates the audio of someone’s voice from the distinctive crunch of a Dorito, then cancels all that munching, all in real-time. Gamers can now finally enjoy the same delicious crunch, without making a sound. So, no more rage quits, no more distraction. Just gaming and snacking, the way it was meant to be.