Grand
Award
Spreadbeats
Spotify
United States
2025
Share:
Entrant Company
FCB New York
Entry Type
Business to Business
Program
Clio Awards 2025
Medium Type
Professional
Medium
Direct
Category
Film
When you think of Spotify ads, what comes to mind? Ads in between songs? During podcasts? It’s safe to say that video ads aren’t your first thought. And that has consequences for our ad revenue. Media planners bucket us as an audio-only platform, an incremental element in the larger media plan.
So, to make Spotify’s video ad offerings unforgettable, we hacked the most analytical part of the media planning experience: the RFP spreadsheet. We created Spreadbeats, the first-ever music video coded inside an Excel spreadsheet. Millions of data points transformed into a stunning music video, proving that Spotify’s video ads can break through the best.
Credits
Advertising Agency
FCB New York
New York
Advertising Agency
FCB New York
New York
Agency Network
FCB Global
New York
Holding Company
IPG
New York
Design Company
Uncharted Limbo Collective
London
Advertiser / Brand
Spotify
New York
Post Production Company
Colossal
Curitiba
Production Company
Bogota
Curitiba
Audio Company
DaHouse Audio
Los Angeles
Production Studio
Mr. Bronx Audio Post
New York
Music/Sound Company
Heard City
New York
Vendor
We Are Volume
New York
Vendor
Foxhole QA
Austin
Chief Creative Officer
Michael Aimette
FCB New York
Global Creative Partner
Danilo Boer
FCB New York
Associate Creative Director
Roxane Schneider
FCB New York
Associate Creative Director
Pieter Claeys
FCB New York
Executive Creative Director
Gary Resch
FCB New York
Head of Art & Design
Sy-Jenq Cheng
FCB New York
Design Director
Eric Benitez
FCB New York
Senior Designer
Simon Fernandes
FCB New York
Art Director
Victoria Rocha
FCB New York
Creative Director
Simon Dolsten
FCB New York
Designer
Ella Hyunjoo Ahn
FCB New York
Associate Creative Director
Tufan Guzeloglu
FCB NY
Associate Creative Director
Michael Demos
FCB NY
Global Executive Creative Producer
John Bleeden
FCB NY
SVP, Head of Production & Content
Nick Williams
FCB New York
Senior Integrated Producer
Margot Meyerhoff
FCB NY
VP, Executive Producer
Sachin Arora
FCB NY
Senior Producer
Alina Carrel
FCB NY
Senior Producer
Rhea Phipps
FCB NY
Director of Business Affairs
Janice Katz
FCB New York
Producer
Eduardo Tavares
FCB NY
Chief Executive Officer
Emma Armstrong
FCB NY
Managing Director
Suzanne Santiago
FCB NY
SVP, Group Account Director
Tara Graff
FCB NY
Management Supervisor
Jessie Gwilt
FCB NY
Management Supervisor
Sydney Stein
FCB NY
Senior Project Manager
Stefany Garcia
FCB NY
Chief Strategy Officer
Todd Sussman
FCB New York
SVP, Group Strategy Director
Kelsey Steele
FCB NY
Associate Strategy Director
Michael Schonfeld
FCB NY
Head of Creative Innovation
Eli Ferrara
FCB NY
Head of Global Business Marketing
Grace Kao
Spotify
Global Creative Director
Richard Frankel
Spotify
Global Director, Business Brand Marketing
Bridget Evans
Spotify
Global Business Brand Marketing Lead
Jessica Levinsohn
Spotify
Project Manager
Sam Mark
Spotify
Visual Artist & Project Manager
Chris Waters
Uncharted Limbo Collective
Lead Creative Coding & Software Development
Georgios Adamopoulos
Uncharted Limbo Collective
Technical Artist & Creative Coding
Philip Pappas
Uncharted Limbo Collective
Creative Coding & Software Development
Eleana Polychronaki
Uncharted Limbo Collective
Director
Rafael Monti Maldita
COLOSSAL
Director
Vinicius Kluge Maldita
Colossal
Executive Creative Director
João Machado
COLOSSAL
Executive Creative Director
Eduardo Lubiazi
COLOSSAL
Editor
Rafael Monti
COLOSSAL
VFX Supervisor
Diogo Gameiro
COLOSSAL
Head of Post Production
Daniel Maia
COLOSSAL
Producer
Mauricio Kazu Yamashita
COLOSSAL
Post Production Coordinator
Pamela Almeida
COLOSSAL
Post Production Coordinator
Yasmim Uehara
COLOSSAL
Post Production Coordinator Assistant
Nicole Lia Rêgo da Silva
COLOSSAL
Account
Carol Cherobim
COLOSSAL
Account
Camila Pires e Lu Krasa
COLOSSAL
Finance Dept
Iza Lubiazi
COLOSSAL
Concept Artist
Diogo Saraiva
COLOSSAL
Concept Artist
Leandro Dexter
COLOSSAL
Concept Artist
Fernando Molina
COLOSSAL
Concept Artist
Gustavo Perg
COLOSSAL
Concept Artist
Thallison Diniz
Concept Artist
Henri Kluge
COLOSSAL
Pixel art
Didi Gameboy
COLOSSAL
Pixel art & 2D Animation
Gabriela Zanatta
COLOSSAL
Pixel art
Marcelo Colmenero
COLOSSAL
Pixel art
Lucas Matheus
COLOSSAL
2D Animation
André Ruivo
COLOSSAL
2D Animation
Gui Kirinus
COLOSSAL
Code Animation
Tameem Sankari
COLOSSAL
Motion Graphics
Lucas Santiago
COLOSSAL
Motion Graphics
Adelir Cherry
COLOSSAL
Motion Graphics
Diego Loz
COLOSSAL
Motion Graphics
Gabriel Rocha
COLOSSAL
Motion Graphics
Renan Santa Terra
COLOSSAL
Edit Assistants
Igor Angelo
COLOSSAL
Edit Assistants
Ricardo Varela
COLOSSAL
Edit Assistants
Eduardo Oliveira
COLOSSAL
Post-Production Direction, Editor
Caja Guedes
Bogota
Post-Production Direction, Designers + Motion Graphic
Denise Azzi
Bogota
Post-Production Coordinator
Jessica Marques
Bogota
Designers, Motion Graphics
Gessica Secchi
Bogota
3D animation
Tiago Bahia
Bogota
Music Director, Music Producer, Sound Designer, & Mix
Lucas Mayer
DaHouse Audio
Music Producer
Silvio Erné
Dahouse Audio
Executive Producer
Carol Masseti
DaHouse Audio
Executive Producer
Iris Fuzaro
DaHouse Audio
Mix and Sound Design
Victor Nogueira
Dahouse Audio
Mixer
Dave Wolfe
Mr. Bronx Audio Post
Assistant Mixer
Michael Artuso
Mr. Bronx Audio Post
Producer
Maggie Norsworthy
Mr. Bronx Audio Post
Mixer
Virginia Wright
Heard City
Executive Producer
Liana Rosenberg
Heard City
Chief Production Officer
Benny Martin
We Are Volume
Executive Producer
Ed Hudson
We Are Volume
Technical Lead
Matt Zur
We Are Volume
Front End Developer
Bobby Kegel
We Are Volume
Quality Assurance
Holland Flinn
We Are Volume
Managing Director
Stewart Warner
Foxhole QA
QA Producer
Kevin Badaguas
Foxhole QA
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