Rum E. Leon Jimenes 1903: Emoji Cocktails

Shortlist Award

Emoji Cocktails

Rum E. Leon Jimenes 1903

Dominican Republic

2025

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Entrant Company

The Table by de ferrari borrell

Entry Type

Product/Service

Program

Clio Awards 2025

Medium Type

Professional

Medium

Social Media

Category

Single-Platform

We created a new way of writing cocktail recipes, by transforming our Instagram captions into a simple way of measuring the ingredients. Visually representing the portions needed. To prepare it was simple. users just had to go to our profile, choose their favorite cocktail, and place the cell phone next to the glass and fill it with the ingredients described. Each caption had shapes to adjust the height of the glass and several versions of recipes that respond to the different operating systems of each cell phone. Ensuring that the recipes would work perfectly on any device.

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Credits

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