Save a Rose Foundation: Impossible Journey

Gold Award

Impossible Journey

Save a Rose Foundation

United States

2025

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Entrant Company

Area 23, an IPG Health Company

Program

Clio Health 2025

Advertiser Category

Health Awareness & Advocacy

Medium

Design Craft

Category

Art Direction

Impossible Journey is a short film sharing the struggles of Black mothers in America. Told through a stork’s perspective, it shows her perilous journey to deliver a baby, symbolizing the health risks faced by expectant Black mothers. This contrasts the smooth, danger-free delivery of another stork, symbolizing White mothers. Each scene is hand-painted, leading to a live-action finale featuring a poem by Bruce McIntyre, a father who lost his partner, Amber Rose Isaac, during childbirth in 2020.

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Credits

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