Shortlist
Award
THE FIRST SAFETY CAR ON WATER
CUPRA
Spain
2025
Share:
To see entry media,
create an account
or
log in.
Logging in grants access to Advanced Search
and more Entry Details.
To see entry media,
create an account
or
log in.
Logging in grants access to Advanced Search
and more Entry Details.
To see entry media,
create an account
or
log in.
Logging in grants access to Advanced Search
and more Entry Details.
Entrant Company
14 AGENCY*
Entry Type
Product/Service
Program
Clio Awards 2025
Medium Type
Professional
Medium
Experience/Activation
Category
Events
What can a car brand achieve in a sailing race? CUPRA redefined sponsorship by creating the world’s first safety car for water. Instead of just placing a logo, we transformed the CUPRA Terramar into a fully functional vehicle that actively led the America’s Cup races, becoming a key part of the competition.
Credits
To see entry credits,
create an account
or
log in.
Logging in grants access to Advanced Search and more Entry Details.
Duplicate statues available now
Buy a Statue in
Experience/Activation
to Celebrate Your Team
Related Winners
Entrant Company
Klick Health
Medium Type
Professional
Medium
Film Craft
Category
Copywriting
Entrant Company
Klick Health
Medium Type
Professional
Medium
Film
Category
Five Minutes and Over
Entrant Company
Klick Health
Medium Type
Professional
Medium
Branded Entertainment & Content
Category
Partnerships/Co-Creation
Advertising
by David Gianatasio
by David Gianatasio
Film and TV
by Wendy Schwartz
by Wendy Schwartz
