Lightbox
Shortlist Award
All it takes is a Yes.
Lufthansa
Germany
2025
Share:
Facebook Linkedin X

To see entry media, create an account or log in.
Logging in grants access to Advanced Search
and more Entry Details.

Case Board Image

To see entry media, create an account or log in.
Logging in grants access to Advanced Search
and more Entry Details.

Execution Video
Entrant Company
SERVICEPLAN GERMANY
Entry Type
Product/Service
Program
Clio Awards 2025
Medium Type
Professional
Medium
Film Craft
Category
Sound Design
Category
Sound Design
Lufthansa wants to inspire people to embark on new adventures. In the cinematic film, the protagonist is magically transported from her everyday life to her dream destinations as she types them into the flight search bar on the Lufthansa app. The camera stays unusually close to the protagonist—very uncommon for travel advertising. The visuals blend slow motion with fast cuts, crystal-clear images with blurred motion. The creative editing highlights her emotional state as she stumbles from one scene to the next, barely able to believe her adventure. Music and sound enhance the cultural diversity of the destinations, making the film even more immersive. Ambient noises intertwine with the images in her mind as she rushes through countless worlds. Until, finally, she awakens from her daydream—finding herself in the cabin of a Lufthansa flight, enroute to her next adventure.
Credits

To see entry credits, create an account or log in.
Logging in grants access to Advanced Search and more Entry Details.

Duplicate statues available now
Buy a Statue in Film Craft to Celebrate Your Team

Ads of the World

Love Your Shaft Image
Love Your Shaft

Ads of the World

United States
Powering Your Habitat Image
Powering Your Habitat

SSE Airtricity

Ireland
The Journey Image
The Journey

Fundación Contradicción

Chile
The Night Job Image
The Night Job

AVIVA

United Kingdom