Shortlist
Award
Finger Lickin' Injury Claims
KFC
Canada
2025
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Entrant Company
Courage
Entry Type
Product/Service
Program
Clio Awards 2025
Medium Type
Professional
Medium
Creative Commerce
Category
Specific Target Audience
We connected one of the most iconic taglines—It’s Finger Licking’ Good—to something everyone goes through while moving: finger injuries.
Introducing Finger Licking’ Injury Claims, an insurance policy to compensate injured fingers with free bucket of KFC.
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