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Shortlist Award
THE OUTSIDE BOOK
Fruittella
Brazil
2025
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Entrant Company
VML
Entry Type
Product/Service
Program
Clio Awards 2025
Medium Type
Professional
Medium
Branded Entertainment & Content
Category
Experience/Activation
All 2025 Winners
Credits
Agency
VML
São Paulo
Advertiser / Brand
PVM / Fruittella
Sao Paulo
Agency
VML
São Paulo
Agency Network
VML
Kansas
Holding Company
WPP Group
London
Production Company
Sweet Filmes
São Paulo
Production Company
Norte Art
São Paulo
Book Printing
Gráfica Tipograph
São Paulo
Audio Production Company
A Gandaia
São Paulo
Audio Production Company
Vox Haus
São Paulo
Executive Creative Director
Gabriel Sotero
VML
Executive Creative Director
Beta Harada
VML
Executive Creative Director
Roberto Rogoski
VML
Marketing Director PVM Brazil
Angelina Perrin
PVM
Chief Executive Officer
Karina Ribeiro
VML
Creative Director
Victor Castelo
VML
Creative Director
Gabriel Carletti
VML
Creative Director
Guilherme Aché
VML
Art Director
Guilherme Costa
VML
Copywriter
Mario Rassi
VML
Copywriter
Luiz Otávio Medeiros
VML
Copywriter
Flavio Pinheiro
VML
Copywriter
Fabio Sá
VML
Head of Account
Ticiana Gomes
VML
Client Services
Carlos Alvez
VML
Client Services
Marilia Safadi
VML
Client Services
Rafaela Garutti
VML
Client Services
Mariana Poeta
VML
Client Services
Debora Sousa
VML
CSO
Stella Pirani
VML
Head of Strategy
Victor Amos
VML
Strategy
Gabriel Veras
VML
Strategy
Anna Galisi
VML
Strategy
Victor Hugo Costa
VML
Strategy
Ana Luiza Mello
VML
Strategy
Pamela Oliveira
VML
Content
Daniel Farias
VML
Content
Mariah Villanova
VML
Head of Media
Gabriela Amato
VML
Media
Marcel Santos
VML
Media
Murilo Segovia
VML
Media
Maria Salles
VML
Media
Carolina Ferreirinha
VML
Public Relations
Eduardo Zanelato
VML
Public Relations
Carolina Cesario
VML
Public Relations
Hellen Araujo
VML
Head of Production
Nicole Godoy
VML
RTV Production
Anderson Rocha
VML
RTV Production
Bianca Aguiar
VML
RTV Production
Raphaela Valentim
VML
RTV Production
Bárbara Emery
VML
RTV Production
Giovanna Martins
VML
Special Projects
Carolina Anjos
VML
Graphic Production
Lilian Destefani
VML
Sr. Marketing Manager
Carolina Gonsalves
PVM
Sr Brand & Innovation Analyst
Larissa Lima
PVM
Scene Direction
Asfalto
Sweet Filmes
3D
Rodolfo Martins
VML
Editing
Luis Renato
VML
Animation
Rafael Carvalho
VML
Animation
Gustavo Scatena
VML
Illustration
Patricia Pessoa
Norte Art
Illustration
Nicolas Corrente
Independent
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