Shortlist
Award
Chase Cars
Pepsi
United States
2025
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Entrant Company
BBDO New York
Entry Type
Product/Service
Program
Clio Awards 2025
Medium Type
Professional
Medium
Experience/Activation
Category
Guerrilla
Pizza tastes better when it’s chased by a Pepsi. So that’s what we did. Literally. We followed pizza drivers from Domino’s and other pizza places that don’t sell Pepsi. And we made sure their customers had Pepsi to go with their food. Was it successful? 12M people viewed us on TikTok in the first week. Was it legal? Well… that’s sort of a gray area.
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