Silver
Award
Sesame Street at the Paris Olympics
Sesame Workshop
United States
2025
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Sesame Street at the Paris Olympics...
Sesame Street at the Paris Olympics...
Elmo and Simone Biles...
Katie Ledecky Meets Cookie Monster and Elmo...
Katie Ledecky Meets Cookie Monster and Elmo...
Olympic Swimmers Eat a Cookie...
Olympic Swimmers Eat a Cookie...Entrant Company
Sesame Workshop
Launch Country
United States
Program
Clio Entertainment 2025
Industry Type
Television & Streaming
Medium
Branded Entertainment & Content
Category
Digital, Mobile & Social Media
Elmo, Cookie Monster, Abby Cadabby and Tango journeyed to Paris for the 2024 Summer Olympics in collaboration with NBCUniversal, to help broaden Sesame Workshop’s global impact on children and families and emphasize the critical role of physical health and movement in fostering emotional wellbeing.
Across social media channels, our furry friends celebrated the kindness and respect seen between athletes, countries, and cultures, and learning about the physical and mental attributes that it takes to compete at the highest level.
Executions
Sesame Street at the Paris Olympics
Digital, Mobile & Social Media
Elmo and Simone Biles
Digital, Mobile & Social Media
Katie Ledecky Meets Cookie Monster and Elmo
Digital, Mobile & Social Media
Olympic Swimmers Eat a Cookie
Digital, Mobile & Social Media
Credits
Non-Profit
Sesame Workshop
New York, NY
Brand
Sesame Street
New York, NY
Senior Vice President of Marketing
Aaron Bisman
Sesame Workshop
Audience Development Strategy Director
Nathaniel Nagy
Sesame Workshop
Director of Brand Marketing
Courtney Hindle
Sesame Workshop
Social Media Manager
Christina Vittas
Sesame Workshop
Senior Social Media Manager
Eder Reynoso
Sesame Workshop
Senior Director, Senior Producer
Andrew Moriarty
Sesame Workshop
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