In the year of 2025, Gladiator II conquered the battle of the popcorn bucket wars and delivered an epic, first-of-its-kind experience for movie fans around the world. The AR-ena Popcorn Bucket turned an empty Colosseum into a roaring augmented reality battleground filled with cheering Romans as 2 Gladiators fought to the death on the arena floor below. Fans couldn't get enough of the carnage, devouring their popcorn and scanning the AR trigger insert with their phones to enter the WEB AR experience, with a custom 3D animated scene powered by SnapLens Kit. Debuted with a hero reveal video across social, the AR-ena created a massive amount of earned media coverage with 69 Million impressions in 24 hrs, fueled by the fans and press, even going viral on TMZ. This activation helped Gladiator II march into theaters, breaking international box office records, and preserving the franchise's legacy for a new generation of fans that will echo in eternity, for the glory of Rome.