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Entrant Company
Translation
Entry Type
Teams, Leagues, Governing Bodies, & Associations
Program
Clio Sports 2025
Medium Type
Professional
Medium
Branded Entertainment/Content
Category
Athlete Storytelling
The NBA Finals are the pinnacle of basketball—a black-tie celebration of greatness, where every play inspires and every moment becomes part of history. To honor this one-of-a-kind series, we created The Toast—an invitation to the ultimate celebration of the game. First-timers, diehards, and courtside icons are all welcome to witness the crowning of a champion. Inside the grand ballroom: Möet champagne towers, Larry O’Brien ice sculptures, and iconic NBA relics. The guest list includes legends like Magic Johnson, Ray Allen, and Isiah Thomas; stars like Queen Latifah, Jimmy Kimmel, and Ken Jeong; and rising WNBA phenoms Kamilla Cardoso and Angel Reese.
At the heart of it all, Finals MVP and 3x Champion Dwyane Wade delivers a toast of historic proportions—honoring the past, elevating the present, and saluting the future. Not everyone can be a champion, but everyone can witness the moment someone becomes one.