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Entrant Company
Synapse Virtual Production
Launch Country
United States
Program
Clio Music 2026
Medium Type
Music Marketing
Medium
Music Film & Video
Category
Music Videos
"GBAD (Gotta Be a Dick Sometimes)" is a cinematic music video by Jackson Wang, directed by Rich Lee and produced using cutting-edge virtual production techniques on Synapse's LED volume stage in Los Angeles. The video blends surreal visuals, dynamic world-building, and Jackson’s Magic Man persona to explore what it means to set boundaries and own your power. With over 32 million views worldwide, it’s a bold entry in Jackson Wang’s visual universe and a testament to the power of self-worth, creativity, and next-gen production.