Entrant Company
SOFTSPOT*
Medium Type
Music Marketing
Medium
Music Film & Video Craft
With "So Be It", the Clipse returns not just with music, but with a cinematic statement that cements their legacy. Directed by Hannan Hussain and produced by SOFTSPOT*, the video blends long, photographic-style shots with the raw energy of early 2000s rap visuals—ensuring Pusha T and Malic