Lightbox
Shortlist Award
The Arts Insider x Sunset Blvd. | "The Close Up" Influencer Activation
Sunset Blvd.
United States
2025
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Entrant Company
AKA NYC
Program
Clio Entertainment 2025
Industry Type
Live Entertainment
Medium
Digital, Mobile & Social Media
Category
Social Media
Subcategory
Use of Influencer & Talent
For Sunset Blvd., The Arts Insider curated an exclusive creator event that gave influencers unparalleled access to the show and content creation opportunities. Eighteen tastemakers from theater, fashion, and queer culture shared their "Close-Up" experience across TikTok and Instagram - sparking viral FOMO and turning a Broadway night into a pop culture moment.
Credits
Advertising Agency
AKA NYC
New York
Advertising Agency
AKA NYC
New York
Brand
Sunset Blvd. on Broadway
New York
Chief Executive Officer
Elizabeth Furze
AKA NYC
Chief Creative Officer
Miky Wolf
AKA NYC
Director of Influence Marketing/Creative Lead for The Arts Insider
Grace Aki
AKA NYC
Production Coordinator
Cassidy Tucker
AKA NYC
Social Media Manager
Gino Cardoni
AKA NYC
Awards Producer
Kelsey Martino
AKA NYC
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