Lightbox
Silver Award
Wicked: Shiz University Immersive Website
Universal Pictures
United States
2025
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Entrant Company
Universal Pictures
Program
Clio Entertainment 2025
Industry Type
Theatrical
Medium
Digital, Mobile & Social Media
Category
Digital & Mobile
Subcategory
Microsite & Website
Step into the world of Wicked like never before with ShizUniversity.com, an immersive, interactive digital experience that brought fans directly into the halls of Oz’s most magical university. This experience invited users to apply to Shiz, create their own custom student IDs, explore iconic locations like Glinda and Elphaba’s dorm room and join a global student directory. With voiceovers from beloved characters, 360° campus tours, and personalized content, ShizUniversity.com turned fans into full-fledged students of Oz that helped make Wicked a box office hit.
Credits
Studio
Universal Pictures
Universal City
Movie
Wicked
Universal City
Creative Agency
Addison Interactive
Los Angeles
Creative Agency
Project C
Los Angeles
Vice President
Leigh Godfrey
Director
John Paul Fukumae
Manager
Michael Andreson
International Manager
Shogher Kahvedjian
Creative Coordinator
Meghan Rominger
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