Entrant Company
You're the Goods
Medium Type
Use of Music
Medium
Use of Music in Advertising
Category
61 Seconds to Five Minutes
Play On, a brand platform celebrating the power of play. The debut film, Swing, brings this vision to life, inspiring adults to rediscover a nostalgic sense of play. Set high above NYC, two friends compete on the world’s biggest swing, captured entirely in-camera for an authentic thrill. With stunt teams from Dune and Mission Impossible, the actors soared from a 165-foot-high crane, delivering a breathtaking spectacle that embodies Papaya’s ambition to push gaming beyond the screen.