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Bronze Award
Enter the Storm
Los Angeles Clippers
United States
2025
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Entrant Company
Spinifex Group
Entry Type
Teams, Leagues, Governing Bodies, & Associations
Program
Clio Sports 2025
Medium Type
Professional
Medium
Gameday Fan Experience
Category
Hype Video
"Enter the Storm" is a post-halftime cinematic hype experience, crafted as the perfect counterbalance to the Clippers’ inspirational intro video for the '24-'25 season. Drawing on the team’s identity of resilience and intensity, the piece uses the language of weather to create a storm inside the Intuit Dome: lightning, thunder, and crashing waves engulf the Halo screen while a pounding, percussion-driven score shakes the arena. Players emerge within flashes of lightning as towering, mythic figures, tying nature’s ferocity to the team’s own. Engineered specifically for the Halo’s double-sided, 360° degree form factor the piece turned every seat into the heart of the tempest, delivering a cinematic, immersive ritual that reset the energy of 18,000 fans and gave the Clippers a renewed home-court advantage.
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