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Grand Award
Pub Succession
Heineken
Italy
2026
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Entrant Company
LePub
Entry Type
Business to Business
Launch Country
Italy
Program
Clio Awards 2026
Medium Type
Professional
Medium
Direct
Category
Experience/Activation
A worldwide recruitment campaign to help one retiring Irish publican find a buyer for his 155-year-old Irish family pub located on Achill Island, off the west coast of Ireland. The only catch? You’ve got to be a McLoughlin. The search extends across the globe, from New York to Sydney, leaving no stone unturned along the way. So if you’re a McLoughlin, there’s a pub in Ireland with your name on it. Apply at pubsuccession.com
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