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Silver Award
Bedtime Donations
Royal Society for Blind Children (RSBC)
United Kingdom
2026
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Execution Audio
Entrant Company
INNOCEAN Berlin
Entry Type
Public Service
Program
Clio Awards 2026
Medium Type
Professional
Medium
Culture & Influence
Category
Cultural Communities
According to the World Blind Union, over 90% of published books remain inaccessible to blind and visually impaired readers. The World Health Organization estimates that 1.4 million children under 15 are irreversibly blind. Audiobooks play a key role in blind children’s literacy, yet they can cost up to four times more than print—out of reach for families of blind children, as two-thirds live at or below the poverty line. So RSBC, the UK’s leading charity for blind and partially sighted children, hacked a ritual every parent knows: bedtime reading. Bedtime Donations is an app that records the stories parents read aloud and turns them into free audiobooks, giving blind children access to literacy and imagination. It offers two modes: Readers, for parents to donate their stories, and Listeners, for blind children to enjoy them. Bedtime Donations became the most popular app on the UK Apple App Store 24 hours after launch. 8 days, 5 hours, 53 minutes of free audiobooks donated, more than 500 audiobooks recorded in less than 72h, with 63 min of stories played daily per average user. Designed with accessibility experts, the app is inclusive by design. Built to grow with new stories, genres, and voices, Bedtime Donations can become the world’s largest free, shareable audiobook library, powered entirely by families.
Credits
Creative Agency
INNOCEAN Berlin
Berlin
Non-Profit
Royal Society for Blind Children (RSBC)
London
Creative Agency
INNOCEAN Berlin
Berlin
Agency Network
INNOCEAN Worldwide
Seoul
App development
Buzzwoo
Berlin
Music/Sound Company
DaHouse Audio
Berlin
Public Relations Agency
Persuasion Communications
London
Public Relations Agency
Broadcast Revolution
London
European Chief Creative Officer
Gabriel Mattar
INNOCEAN Berlin
European Chief Creative Officer
Gabriel Mattar
INNOCEAN Berlin
Executive Creative Director
Ricardo Wolff
INNOCEAN Berlin
Creative Director
Jose Suaid
INNOCEAN Berlin
Creative Director
Sebastian Pattis
INNOCEAN Berlin
Concepter
Daniel Manzi
Freelancer
Concepter
Pedro Paes
Freelancer
Designer
Elise Chastel
INNOCEAN Berlin
Senior Designer
Vladimir Osokin
INNOCEAN Berlin
Art Director
Fran Misetic
INNOCEAN Berlin
Jr. Copywriter
Ana Žurić
INNOCEAN Berlin
Copywriter
Divya Mirlay
INNOCEAN Berlin
Senior Designer
Julia Sachse
INNOCEAN Berlin
Motion Designer
Alexander Aleksidze
INNOCEAN Berlin
Senior Content Producer
Hannes Andresen
INNOCEAN Berlin
Motion Designer
Indra Frings
INNOCEAN Berlin
Art Director
Sebastian Pattis
INNOCEAN Berlin
Copywriter
Jose Suaid
INNOCEAN Berlin
Account Director
Lisa Osokina
INNOCEAN Berlin
Head of Production
Fabian Barz
INNOCEAN Berlin
Senior Producer
Allison Markert
INNOCEAN Berlin
Senior Creative Strategist
Odile Breffa
INNOCEAN Berlin
Strategist
Molly Snowden
INNOCEAN Berlin
Book Researcher
Anni Rostomashvili
INNOCEAN Berlin
Book Researcher
Francesco Cabassi
INNOCEAN Berlin
Book Researcher
Raissa Rochesso
INNOCEAN Berlin
Book Researcher
Yusuf Elebiary
INNOCEAN Berlin
Head of Capacity Management
Paulina Gonzalez
INNOCEAN Berlin
Award Manager
Marcelo Godoy
INNOCEAN Berlin
COO
Susanne Plümecke
INNOCEAN Berlin
General Manager
Alessia Bellini
INNOCEAN Berlin
Project Lead / Account Manager
Jens Brater
Buzzwoo
Project Manager
Yukyik Lopmuang
Buzzwoo
Backend & AI Development
Jan Suthacheeva
Buzzwoo
Backend & AI Development
Commee Budkrajang
Buzzwoo
Mobile App Development
Bomb Jantarawong
Buzzwoo
Mobile App Development
Nicolas Demogue
Buzzwoo
QA/Tester
Nutty Kriangkraiwut
Buzzwoo
Music Supervisors / Music Producers
Lucas Mayer
DaHouse Audio
Music Supervisor
Wonder Bettin
DaHouse Audio
Executive Producer
Cassiano Derenji
DaHouse Audio
Founder
Jane Austin
Persuasion
Account Executive
Alissia DeGregory
Persuasion Communications
Founder and CEO
Phil Caplin
Broadcast Revolution
Senior Account Executive
Sophie Sadera
Broadcast Revolution
Senior Account Manager
Lily Tyson
Broadcast Revolution
COO
Lily Rose
Royal Society for Blind Children
Head of Marketing & Comms
Lesley Temple
Royal Society for Blind Children
Marketing Executive & Business Partner
Helen Whittaker
Royal Society for Blind Children
Interim Creative and Digital Marketing Manager
Gorga Mllaurie
Royal Society for Blind Children
PR Consultant
Nicole Martin
Royal Society for Blind Children
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