Lightbox
Silver Award
2026 Jeep Cherokee “Billy Goes To The River”
Jeep
United States
2026
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Entrant Company
Highdive
Entry Type
Product/Service
Program
Clio Awards 2026
Medium Type
Professional
Medium
Film
Category
61 Seconds to Five Minutes
Car ads are full of safety tropes - all showing the same collision monitor or lane assist feature we’ve seen a thousand times. But the Jeep brand wanted to focus on the danger waiting outside the car. To relaunch the 2026 Jeep Cherokee, a 90s millennial favorite, we brought back another icon of the era, Big Mouth Billy Bass. What begins as a sentimental, hallmark style road trip to release Billy into the wild takes a sudden, dark twist.The ride was unexpected, but the message was clear - a Jeep Cheorkee protects you, the world doesn’t.
Credits
Advertising Agency
Highdive
Chicago
Advertiser / Brand
Stellantis
Auburn Hills
Advertising Agency
Highdive
Chicago
Production Company
O Positive
Los Angeles
Production Company
1986
Chicago
Color
Royal Muster
Los Angeles
Visual Effects Company
parliament
Los Angeles
Original Music
Little Beast
Los Angeles
Sound Design Company
Another Country
Chicago
Talent Agency
Creative License
New York City
Service Company
Someplace Nice
Toronto
CCO, Co-Founder
Mark Gross
Highidve
CCO, Co-Founder
Chad Broude
Highdive
Managing Partner
Megan Lally
Highdive
Chief Executive Officer
Megan Lally
Highdive
Global Chief Marketing Officer
Olivier François
Stellantis
Head of American Brands, North America Marketing
Tim Kuniskis
Stellantis
Chief Executive Officer, Jeep Brand
Bob Broderhof
Vice President of Global Content & Advertising, Jeep
Randy Ortiz
Stellantis
Head of Advertising, Jeep North America
John Millar
Stellantis
Jeep Brand Advertising
David Herkowitz
Stellantis
Senior Buyer, Sales & Marketing:
Cornel Charles
Stellantis
Production Governance Specialis
Susan Huepenbecker
Stellantis
Director, Marketing Budget Control & Governance
David Quartararo
Stellantis
APR, Brand Executive Producer
Tommy Murov
Stellantis
APR, Post / VFX SME
Hilary Downes
Stellantis
APR, Print Advisor
Julie Shepherd
Stellantis
Executive Creative Director
Nathan Monteith
Highdive
Senior Art Director
Sydney Cohen
Highdive
Senior Copywriter
Jordan Fishel
Highdive
Group Creative Director
Jorge Pomareda
Highdive
Group Creative Director
Casey Stern
Highdive
Head of Production
Jen Passaniti
Highdive
Executive Producer
Lindsay Vetter
Highdive
Senior Producer
Nicole Schofield
Highdive
Vehicle Specialist
Chris Bailey
Strategy Director
Jamie Kholer
Highdive
Partner, Group Account Director
Kaley Lambeth
Highdive
Account Director
Melody To
Highdive
Director of Business Affairs
Kelley Beaman
Highdive
Business Affairs Manager
Nancy Espinal
Director
Jim Jenkins
O Positive
Director of Photography
Trent Opalach
O Positive
Executive Producer
Ralph Laucellal
O Positive
Executive Producer
Marc Grill
O Positive
HOP
Devon Clark
O Positive
Line Producer
Megan Miller
O Positive
Executive Producer
Estelle Weir
Someplace Nice
Producer
Kyle Hollett
Someplace Nice
Senior Editor
Carlos Lowenstein
1986 Studios
Assistant Editor
Lilly Beck
Animator
Jon Gallo
1986
Managing Director
Larissa Berringer
1986
Senior Producer
Mike Ware
1986
Colorist
Mikey Pehanich
Royal Muster
Color Assist
Abby Dougherty
Color Executive Producer
Thatcher Peterson
Royal Muster
Color Senior Producer
Dan Butler
Royal Muster
VFX Supervisor
Nathan Kane
Parliament
VFX Creative Lead
Miles Essmiller
Parliament
VFX Creative Lead
Tom Graham
Parliament
VFX Creative
Dan Fine
Parliament
VFX Creative
John McIntosh
Parliament
VFX Creative
Matthew Steidl
Parliament
VFX Creative
Myong Choi
Parliament
VFX Creative
Sean Myers
Parliament
VFX Creative
Yuichiro Yamashita
Parliament
VFX Executive Producer
Kat Maidment
Parliament
VFX Producer
Emma Hertz
Parliament
VFX Production Coordinator
Rachel Grecco
Parliament
Music Co - Founder / Executive Creative Director
Matt Drenik
Little Beast
Music Co - Founder / Executive Creative Director
Johanna Cranitch
Little Beast
Audio Mixer
Peter Erazmus
Another Country
Audio Assistant
Brett Rossiter
Another Country
Producer
Josh Hunnicutt
Another Country
Executive Producer
Louise Rider
Another Country
Managing Director
Tim Konn
Another Country
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