Bronze
Award
Death Wishes
Columbia Sportswear
United Kingdom
2026
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Entrant Company
adam&eve\TBWA
Entry Type
Product/Service
Program
Clio Awards 2026
Medium Type
Professional
Medium
Branded Entertainment & Content
Category
Social Media
Columbia gear is so tough, it will outlive you. To prove this, they created the first jacket with a Will & testemant sewn inside. Promoted by non-other than the Grim Reaper, who fronted a competition across social where fans could comment their near death outdoor experience for a chance to win one of our limited edition jackets.
Credits
Creative Agency
adam&eve\TBWA
London
Brand
Columbia Sportswear
Oregon
Creative Agency
adam&eve\TBWA
London
Agency Network
TBWA Worldwide
new york
Agency Network
Omnicom
New York City
Production Company
Academy Films
London
Vice President
Joe Boyle
Columbia
Vice President
Matt Sutton
Columbia
Director
Chris Araujo
Columbia
Creative Director
William Cottam, James Crosby
adam&eveDDB
Chief Executive Officer
Miranda Hipwell
adam&eveDDB
Chief Strategy Officer
Will Grundy
adam&eve\TBWA
Planning Director
Alex Scott Malden
adam&eveDDB
Planner
Oscar Beach
adam&eveDDB
Managing Partner
Fraser Thomson
adam&eveDDB
Account Director
Lily Henry
adam&eveDDB
General Legal Counsel
Candice Macleod
adam&eveDDB
Senior Legal Counsel
Tom Campbell
adam&eveDDB
Designer
Scott Silvey
adam&eveDDB
Studio Manager
Rob Wallis
Senior Creative Artworker
Dave Callow
adam&eveDDB
Principal Media Specialist
Jeramy Sewer
Columbia Sportswear
Sr Licensing Specialist
Anna Stucki
Columbia Sportswear
Social & Influencer Lead
Caroline Digilio
Columbia Sportswear
Social Media Manager
Vladimir Popov
Columbia Sportswear
Senior Manager, Brand Media
Taylor Doane
Columbia Sportswear
Director of Communications
Andy Nordhoff
Columbia Sportswear
Creatives
John Trainor Tobin, Jeppe Vidstrup
adam&eve\TBWA
Producer
Holly Pienaar
adam&eve\TBWA
Producer
Petrina Kilby
adam&eve\TBWA
Account Director
Estella Mosca
adam&eve\TBWA
Project Director
Andrea Kenyon
adam&eve\TBWA
Junior Project Manager
Lucy Morcas-Wilkin
adam&eve\TBWA
Director
Jackson Lee Forsythe
Academy Films
Executive Producer
Darapen Vongsa-Nga
Academy Films
Production
Gemma Priggen, Ayo Davies, Colum Ewart, Dara Philips, Anisa Adan,
Academy Films
Editor
Ben Cowan
The Quarry
Producer
Jack O Mullane
The Quarry
Producer
Ramya Shankar, Mike Facey
Electric Theatre Collective
Head of Colour
Oliver Whitworth
Electric Theatre Collective
Managing Director
Beth Tomlin
Sine Audio
Head Of Production
Caroline Jemirifo
Sine Audio
Sound Engineers
Frankie Beirne, Roman Jakubik
Sine Audio
Photographer
Alex Kurunis
The Forge
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