Silver
Award
Expedition Impossible
Columbia Sportswear
United States
2026
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Entrant Company
adam&eve\TBWA
Entry Type
Product/Service
Program
Clio Awards 2026
Medium Type
Professional
Medium
Direct
Category
Social Media
Columbia gear is tough enough to take you to the edges of the earth, but how do you prove that when there is no edge? You challenge the one group of people who are committed to finding it, flat earthers. Columbia offered to give away the company to anyone who could prove the earth is flat, sparking the curioristy of flat earthers, the entertainment of outdoor fans and the concern of their finance department (sorry).
Credits
Creative Agency
adam&eve\TBWA
London
Brand
Columbia Sportswear
Oregon
Creative Agency
adam&eve\TBWA
London
Agency Network
Omnicom
New York City
Agency Network
Omnicom
New York City
Production Company
Smuggler
London
Executive Vice President, Columbia Brand President
Joe Boyle
Columbia Sportswear
Sr. Vice President, Columbia Marketing
Matt Sutton
Columbia Sportswear
Sr. Director, Columbia Creative
Chris Araujo
Columbia Sportswear
Principal Media Specialist
Jeramy Sewer
Columbia Sportswear
Social & Influencer Lead
Caroline Digilio
Columbia Sportswear
Social Media Manager
Vladimir Popov
Columbia Sportswear
Senior Manager, Brand Media
Taylor Doane
Columbia Sportswear
Director of Communications
Andy Nordhoff
Columbia Sportswear
Creative Agency Project Manager
Cerissa McFarlane
Columbia Sportswear
Chief Creative Officers
Ant Nelson & Mike Sutherland
adam&eveDDB
Creative Director
William Cottam, James Crosby
adam&eveDDB
Creatives
John Trainor Tobin, Jeppe Vidstrup
adam&eve\TBWA
Joint Head of Integrated Production / Producer
Sally Pritchett
adam&eveDDB
Producer
Kurt Bailey, Yaz Al-Naama, Anna-Louise Vass
adam&eve\TBWA
Chief Executive Officer
Miranda Hipwell
adam&eveDDB
Managing Partner
Fraser Thomson
adam&eveDDB
Account Director
Freya Schofield
adam&eveDDB
Account Director
Sarah Hill
adam&eve\TBWA
Account Manager
Amy Holden
adam&eveDDB
Planning Director
Alex Scott Malden
adam&eveDDB
Planner
Oscar Beach
adam&eveDDB
General Legal Counsel
Candice Macleod
adam&eveDDB
Senior Legal Counsel
Tom Campbell
adam&eveDDB
Project Director
Andrea Kenyon
adam&eve\TBWA
Business Affairs Manager
Danni Rouse
adam&eveDDB
Director
Benji Weinstein
Smuggler
Head Of Production
Daisy Mostyn
Smuggler
Producer
Manny Caston
Smuggler
DOP
Joe Meade
Smuggler
Editing
Sean Stender, Ivy O'Mahony
Cut & Run USA
VFX
Weronika Holak, Oliver Banks Thompson, Molly Russell, Brooke Mowat
1920
Audio Post-Production
Andy Isaias, Olivia Endersby
Factory Studios
Music Supervisor
Sian Rogers
Siren
Designer
Scott Silvey
adam&eveDDB
Studio Manager
Rob Wallis
Senior Creative Artworker
Dave Callow
OMC
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