Bronze
Award
Engineered for Whatever
Columbia Sportswear
United Kingdom
2026
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Entrant Company
adam&eve\TBWA
Entry Type
Product/Service
Launch Country
United States
Program
Clio Awards 2026
Medium Type
Professional
Medium
Film
Category
31 Seconds to 60 Seconds
Columbia relaunched their brand in 2025, reinstating themselves as the irreverent leader of the outdoor category. This campaign proves that Columbia design gear for any eventuality, so you can be confident your gear is ENGINEERED FOR WHATEVER.
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