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Shortlist Award
Discover Your Future
Netflix
United States
2026
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Entrant Company
Wieden + Kennedy
Launch Country
United States
Program
Clio Entertainment 2026
Industry Type
Streaming
Medium
Branded Entertainment Content
Category
Brand Promo
2025 was one of Netflix’s biggest years as beloved titles, Stranger Things and Squid Game, came to a close. To build excitement around its unreleased 2026 slate and to get fans asking “What Next?, we set out to create something that could stand out among the traditionally bland sizzle reels that streamers release at the end of each year, something as ambitious and thoughtfully crafted as the films and shows we were promoting. Anchored by Teyana Taylor, we reframed Netflix as a fortune teller - revealing that although Netflix can’t predict where people will travel or what they’ll accomplish in the new year, it can predict what the world will be watching (and obsessing over, and talking about) in 2026.
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