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Entrant Company
Make it Social
Launch Country
United Kingdom
Program
Clio Entertainment 2026
Industry Type
Streaming
Medium
Digital, Mobile & Social Media
Category
Social Media
Subcategory
Long-Form Social Media Video
"You Shall Go To The Ball" was crafted to deepen the emotional connection with UK fans and celebrating the fandom by bringing Bridgerton fantasy to the mundane. The spot follows an unsuspecting fan's dreary workday, gifting a real-life fairytale and needed to convey the magic, and emotion of the big reveal moment. The stunt fuelled massive social conversation, generating 6.2M views, 19.86% TikTok engagement, and BBC News coverage. No generative AI was used in the creation of this spot.