Entrant Company
Klick Health
Entry Type
Teams, Leagues, Governing Bodies, & Associations
Medium
Creative Use of Data
Every year, more than 200,000 children are born with clubfoot, many in developing countries with limited access to care. Without treatment, many will struggle to walk, attend school, or participate fully in their communities. Yet the condition is highly treatable using a simple and low-cost method of casting and bracing.
MiracleFeet is a nonprofit dedicated to expanding access to that treatment in low-resource countries. But despite the life-changing impact of the solution, clubfoot remains largely unknown to global audiences.
At the same time, running culture has exploded worldwide. Millions of runners track their miles using social-media enabled apps—not only to monitor performance, but also to share their activity with communities and create playful Strava Art drawings on maps.
Miles to Miracle connected these two worlds with a simple question: If runners already used their movement to draw images across city streets, what if those same routes could draw attention to children who cannot walk?
By transforming runners’ GPS activity data into the frames of a film, MiracleFeet turned everyday training miles into a collective act of storytelling—using movement itself to highlight the life-changing power of mobility.
Miles to Miracle is the first animated film drawn entirely by real footsteps, captured on 597 real running routes. Created to support children around the world born with clubfoot.
Inspired by the true story of a young Liberian girl born with clubfoot, the project transformed city streets into a canvas. Each frame of the film was mapped as a real-world route and uploaded to a digital hub where runners could claim and complete them using Health & Fitness tracking platforms.
As participants finished their runs, their GPS activity data generated the lines that drew the animation frame by frame. Hundreds of runners turned thousands of miles into the animated visuals of a completed short film—proving that mobility can create possibility.
By converting people’s daily runs into storytelling and acts of advocacy, Miles to Miracle transformed a global running trend into a powerful engine for participation and advocacy for clubfoot treatment.
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