When Mikal Bridges told Good Morning America all he wanted was to bring his Labrador, Sonny, onto the Knicks Championship float, we heard him, and got to work. Turns out Sonny's favorite treat is Mars Greenies. In under 48 hours, working with City Hall and Mikal's team, we got Sonny suited up in a custom Greenies bandana, bone in tow, riding down the Canyon of Heroes alongside his best friend. A cultural moment, an authentic product connection, and one very good boy, captured live as it happened.