Lightbox
Shortlist Award
Let Yourself Go
Peloton
United States
2026
Share:
Facebook Linkedin X WhatsApp

Case Image / Board
Execution Image
Execution Video

To see entry media, create an account or log in.
Logging in grants access to Advanced Search
and more Entry Details.

Entrant Company
Peloton
Entry Type
Product/Service
Launch Country
United States
Program
Clio Sports 2026
Medium Type
Professional
Medium
Film Craft
Category
Music
Let Yourself Go | Hudson Williams for Peloton The film follows Hudson Williams as he transitions fluidly from running on the Peloton Tread+ to working out on the floor, swiveling the screen to access Peloton IQ-powered strength training. In this theatrical reimagining of a workout, Hudson’s movement blends athleticism with choreography, serving as a metaphor for the mental release that comes with working out as he loses himself in the rhythm of the moment. By weaving a diverse range of exercises into a single narrative, the film showcases the full breadth of Peloton’s more than 15 modalities, positioning the Tread+ not just as a piece of cardio equipment, but as a gateway to a complete cross-training experience. The film transcends the digital barrier by bringing Tunde Oyeneyin, a Peloton instructor, into Hudson’s physical world—mirroring the intimate relationships members form with their favorite instructors.
Credits

To see entry credits, create an account or log in.
Logging in grants access to Advanced Search and more Entry Details.

Duplicate statues available now
Buy a Statue in Film Craft to Celebrate Your Team

No ads found or there was an error fetching the data.

Ads of the World

No ads of the world found.