Usually, advertising tends to show ageing as a problem, and present all sorts of creams and products as solutions to the problem. In this film, we wanted to counter this paradigm and show that ageing is a wonderful thing. In fact, it's the best thing we can wish for you. Especially for an association that has been fighting for the health and rights of HIV-positive people for 40 years.  That's why this film shows people who are suffering the effects of ageing. People who have lived with the disease, or close to it, who come together, at the end of the film, thrilled to be able to celebrate a new anniversary together.