La Suite Novotel by ALL.com is the world’s first permanent hotel suite built inside a football stadium, created through a bold collaboration between Novotel, ALL Accor - Accor’s lifestyle loyalty programme - and Paris Saint-Germain. Overlooking the pitch at Parc des Princes, the suite offers a fully immersive guest experience that blends the thrill of live sport with the comfort and care of Novotel hospitality. Guests access the suite via a VIP entrance through the players’ tunnel, enjoy in-room dining during the match, stay overnight, and wake to breakfast and a private stadium tour. Available through ALL Accor loyalty redemptions and social contests, the suite transforms stadium hospitality into an inclusive, emotionally rich brand experience - redefining what is possible at the intersection of travel and sport.