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Award
Forty Five and Forward - The Anthem
BET
United States
2025
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Entrant Company
REV
Program
Clio Entertainment 2025
Industry Type
Television & Streaming
Medium
Audio Visual: Brand Promo
Category
Brand Promo
BET, television’s first network for African Americans, commemorates its 45th anniversary. The Anthem marks this occasion by first showcasing a nod to BET’s history. The spot’s stirring intro then launches into a soulful multigenerational vibe of fun, community, and camaraderie uniting the brand’s target audience. Experience the joy. Celebrate the culture. Live out loud. Together, “We Are BET. Forty Five and Forward.”
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