To see entry media,
create an account
or
log in. Logging in grants access to Advanced Search and more Entry Details.
Entrant Company
De la Cruz - Ogilvy Puerto Rico
Entry Type
Direct-to-Consumer: Branded
Launch Country
Puerto Rico
Program
Clio Health 2026
Program
Traditional Mediums
Advertiser Category
Pharmaceutical
Medium
Design Craft
Category
Production Design
Glowing Relief turns prescription labels into a safety net for patients when the lights go out. In Puerto Rico where blackouts are common Alivia Health redesigned the pharmacy label with a glow-in-the-dark finish, so seniors can identify their medications in total darkness. No app. No device. Just a smarter label that keeps essential information visible bringing peace of mind to homes when they need it most.