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Silver Award
Big Fucking Deal
Casey House
Canada
2026
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Entrant Company
Bensimon Byrne
Launch Country
Canada
Program
Clio Health 2026
Program
Traditional Mediums
Advertiser Category
Health Awareness & Advocacy
Medium
Film
Category
Five Minutes and Over
Big Fucking Deal is a short film that explores the stigma and systemic inequality that people experience when living with HIV and additional challenges. Even though HIV can be medically managed, stigma and inequality continue to determine who gets consistent, safe care. When living with HIV also means facing mental health challenges, addiction, unstable housing, or discrimination, treatment can quickly become impossible to maintain. The film brings those lived realities to the surface, showing how a treatable condition can turn into a life-shaping crisis.
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