'Til It’s Done' – the inspiring mantra of the beloved CommBank Matildas – has been revitalised in a compelling new campaign by Football Australia, launched ahead of the AFC Women's Asian Cup 2026. This campaign, led by Ogilvy also pays tribute to the youngest victim of the late 2025 Bondi attack. The campaign showcases the strength and determination of the Tillies’ both on the field and in training. The music, draws on the team's namesake, ‘Waltzing Matilda,’ as a nod to the resilience and bravery of these athletes, especially during times where unity and togetherness is needed more than ever.