Silver
Award
Whopper Dog
Burger King
Puerto Rico
2026
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Entrant Company
de la Cruz Ogilvy
Entry Type
Product/Service
Launch Country
Puerto Rico
Program
Clio Sports 2026
Medium Type
Professional
Medium
Experiential/Activation
Category
Event/Activation
Burger King wasn't an official sponsor of the World Baseball Classic. So it became part of baseball's most iconic ritual instead. By turning the Whopper 90 degrees, it created the Whopper Dog and served it from branded carts outside every stadium gate. Fans unlocked one for free by rotating their phones sideways in the BK App, the same gesture that transformed the burger into a hot dog.
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