Entry Type
Product/Service
Launch Country
United States
Category
Event/Activation/Stunt
The 2026 World Cup felt more divided than ever. As a brand that prides itself on bringing people together, Teremana Tequila wanted to unite fans from every nation, all without an official sponsorship. So we built a 525-foot foosball table for the world to share.
The activation included bespoke pitch designs for all 48 World Cup nations, customizable fan jerseys, and a Guinness World Record foosball match that welcomed 500+ players from all over the globe. More than a game, it was a powerful expression of Teremana’s brand belief that good things happen when you share the table.