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Student Experience/Activation

Entries in this medium connect a brand and its target audience through an experience.

See previous award winners in this medium here

A student is defined as someone who is enrolled (full or part-time) in a recognized film school program or an accredited college or university. The work submitted by a student must have been produced during their enrollment, and within the period of August 1, 2020- February 16, 2022.

Entry Types

  • Business-to-Business
  • Product/Service
  • Public Service



  • Digital/Mobile – Entries in this category are for any digital media that is used to provide an experience and/or gives the user the ability to interact through technology.
  • Events – Entries in this category include a themed activity, activation, occasion, display, or exhibit to promote a product, cause, or brand.
  • Guerrilla – Entries in this category are for unique, engaging and thought-provoking concepts/stunts that promote buzz and typically include unconventional means of advertising.
  • Immersive – Entries in this category create an environment which surrounds a user or audience with a multi-sensory experience. This includes, but is not limited to: augmented/virtual reality and tech-enabled experiences.
  • Other – An entry in this category is for work that is not defined by any of the available categories.


Entry Fee: $150


This medium type is not eligible for campaign entries.


Required Media

  • Image (up to 10)

Optional Media

  • Video (1)
  • PDF (1)
  • URL (up to 4)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English. Non-English entries must be dubbed in English. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.