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Bronze Award
Consent Soap
Cetaphil
Indonesia
2026
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Entrant Company
Binus University
Launch Country
Indonesia
Program
Clio Health 2026
Advertiser Category
Student
Category
Creative Use of Media
We often overlook the bathroom as a learning space, but for individuals with Down syndrome and Fragile X syndrome, routine and repetition make it ideal. Formulated with Cetaphil’s gentle care, Consent Soap uses color coding to teach body boundaries: Red for private areas, Orange for trusted help only, and Green for open to touch (with consent). By integrating these lessons into bath time, it fosters autonomy and body rights, empowering individuals while addressing the alarming rates of sexual assault in these communities.
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