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Social Media

Entries in this medium utilize social platforms to deliver content and/or messaging to consumers that can be shared with their social network.

See previous award winners in this medium here: Health Awareness & Advocacy | Pharmaceutical

 

Categories

  • Multi-Platform - Entries in this category are for multiple social executions that utilize multiple social media platforms including but not limited to: Facebook, Instagram, X, YouTube, Snapchat, LinkedIn, Pinterest, TikTok and Twitch.
  • Single Platform - Entries in this category are for multiple social executions that utilize a single social media platform including but not limited to: Facebook, Instagram, X, YouTube, Snapchat, LinkedIn, Pinterest, TikTok and Twitch.
  • Social Post - Entries in this category include single posts created for a social media platform. *Note: This does not include social videos.
    • Media Note: 1 Execution Image required for the Social Post category.
  • Social Video - Entries in this category are for a single video created for gaining or engaging an audience through social sharing. This includes livestream videos.
    • Media Note: 1 Execution Video required for the Social Video category.
  • Use of Talent/Influencers - Entries in this category use talent or influencers to increase engagement and drive brand awareness to reach a specific audience.
  • Other - Entries in this category are for work that is not defined by any of the available categories.

 

Entry Fees

Nov 6th - Jan 12th: $465

Jan 13th - Feb 23rd: $575

Feb 24th - Mar 29th: $700

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is not eligible for campaign entries.

 

Required Media

  • Cover Image (1)
  • Supporting Image (up to 20)

Optional Media

  • Case Board (1)
  • Case Study Video (1)
  • Execution Image (20)
  • Execution Video (10)
  • Supporting Image (20)
  • Supporting Document (1)
  • URL (up to 10)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English.  Non-English entries must be dubbed in English.  In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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