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Out of Home

Entries in this medium consist of any large-format printed or digital advertising that reaches the consumer while they are outside of the home. This includes, but is not limited to: billboards, posters, building wraps, or transit advertising.

See previous award winners in this medium here.

 

Categories

  • Ambient – Entries in this category include tactical placements of advertising in unusual and unexpected places often with unconventional methods.
  • Billboard – Entries in this category are large outdoor executions that may include printed, digital, 3D, or mechanical billboards.
  • Murals - Entries in this category are for graphic artwork that is painted or applied directly to a wall or building.
  • Poster – Entries in this category are outdoor or indoor executions typically designed to be attached to a wall or other vertical surface.
  • Takeover – Entries in this category are for multiple out of home executions that takeover a single location and function as a single promotion.
  • Transit – Entries in this category are for promotions placed on anything that moves, such as buses, subway cars, trains, trucks, and taxis.
  • Other – Entries in this category are for work that is not defined by any of the available categories.

 

Entry Fees

April 23 - June 7: $450

June 8 - July 19: $575

July 20 - September 6: $650

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is eligible for campaign entries.

  • Campaigns consist of 2 or more pieces in the same medium and category.

This medium type is eligible for mixed campaign entries.

  • Mixed Campaigns consist of 2 or more pieces in the same medium, but different categories.

 

Required Media

  • Cover Image (1)
  • Execution Image (1)

Optional Media

  • Caseboard (1)
  • Case Study Video (1)
  • Execution Video (1)
  • Audio (1)
  • PDF (1)
  • URL (up to 10)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English.  Non-English entries must be dubbed in English.  In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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