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Games: Innovation

Entries in this medium include work that utilizes advertising and marketing in a new, unique, or especially creative manner. 

See previous award winners in this medium here


Entry Type

  • Games - This refers to all games for sale, rent or subscription that are produced for consoles, handheld devices, mobile devices or online. This also refers to any entries promoting a publishing company, console company or a collection of games. 


Categories

  • Medium Innovation – Entries in this category utilize a medium* in a new, unique, or especially creative manner. (*This includes, but is not limited to Audio/Visual, Brand Identity, Consumer Products, Digital/Mobile, Display, Experiential/Events, Key Art, Original Content, Out of Home, Packaging, Partnerships Branded Content Video, Public Relations, and Social Media.)
  • Product Innovation – Entries in this category are for innovative new products to market or advertise a brand, organization or service.

 

Entry Fees

Mar 3rd - May 14th: $325

May 15th - July 16th: $375

July 17th - Aug 20th: $425

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is not eligible for campaign entries.

 

Required Media

  • Image (up to 10)

Optional Media

  • Video (1)
  • Audio (1)
  • PDF (1)
  • URL (up to 4)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English.  Non-English entries must be dubbed in English.  In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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