Theatrical: Public Relations
Entries in this medium include marketing efforts and brand communications that impact a film title or movie studio’s perception, awareness, and/or garner media coverage. This includes press/influencer kits & collateral.
See previous award winners in this medium here
Entry Type
- Theatrical - This refers to new movie titles released in theaters, at a film festival, or theater-at-home, and/or any film that is Academy Award eligible. This also refers to any entries promoting a movie studio.
Categories
- Brand Development - Entries in this category are for public relations campaigns / efforts designed to create a specific identity for a film title or movie studio, its positioning in the marketplace, and what it means to its target audience.
- For-Your-Consideration - Entries in this category are for marketing and advertising efforts specifically created to promote a title for awards consideration.
- Press/Influencer Kits & Collateral - Entries in this category are specific to direct marketing of a film title or studio targeted toward influencers and/or industry executives. They may include brochures, direct mail, and dimensional pieces.
- Social Good - Entries in this category focus on creating awareness for a cause.
- Special Event/Stunt - Entries in this category promote a face-to-face event or activation specifically designed to deliver a message or create interest in a film title or studio.
- Other - An entry in this category is for work that is not defined by any of the available categories.
Entry Fees
Mar 3rd - May 14th: $325
May 15th - July 16th: $375
July 17th - Aug 20th: $425
Please note that prices increase based on the deadline period. See the Entry Fees section for details.
Campaigns
This medium type is not eligible for campaign entries.
Required Media
Optional Media
- Video (1)
- PDF (1)
- URL (up to 4)
For details on the specific media requirements please see the Media Requirements section.
For judging purposes, please submit your entry in English. Non-English entries must be dubbed in English. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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